00766nam a2200277   45000010006000000030011000060050017000170080042000340080060000760200019001360400009001550820018001641000028001822450055002102500011002652600038002763000011003146500014003256500027003396500024003666500025003906500013004156500013004287000022004417000025004632327 MX-SIABUC 20251008113415.0050627c2005    ck MN  j      111 1 spas  5232212005                          ck MN  8222223322spa21   a958-600-828-2   aUCA   a658.8 G956g6   aGuiltinan ,  Joseph P. 0 aGerencia de Marketing : Estrategia y programas c 4 a6a ed.  aColombia :bMc Graw Hill ,c1998.  a470 p.  aMARKETING  aPROGRAMAS DE MARKETING  aMEDICION DE MERCADO  aANALISIS DEL MERCADO  aCOMERCIO  aMERCADEO  aPaul ,  Gordon W.  aMedden ,  Thomas J.